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Digital Marketing Executive

Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
Managing paid campaigns on Google Ad Words search and display, Bing and other Ad Networks
Launch optimized online adverts through Google Ad-words, Facebook etc.
to increase company and brand awareness
Website Promotions
Be actively involved in SEO efforts (keyword, image optimization etc.)
Prepare online newsletters and promotional emails and organize their
distribution through various channels
Provide creative ideas for content marketing and update website
Collaborate with designers to improve user experience
Measure performance of digital marketing efforts using a variety of Web
Analytics tools (Google Analytics, Web Trends etc.)
Acquire insight in online marketing trends and keep strategies up-to-date
Maintain partnerships with media agencies and vendor.
Handling clients queries about management which suit their requirement
Experience with SEO Tools: Google analytics, SEO Moz, Google Webmaster tool, Bing webmaster tool, Majestic, Link analysis tools, competitor analysis tools, other link and keyword research tools

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